Mello Shots — a fun, portable way to mellow out — I got to bring the vision to life. From designing the playful bag and crafting the launch campaign to solving challenges (like finding someone who could even print a tiny 1×1″ clear cannabis warning symbol), this project was a blast.
We launched with two flavors, and after a pause to perfect the gel hardening, we reintroduced them — better than ever. These shots are all about making it easy and fun for people looking to try cannabis based products.
